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Creating Your Professional Image as a Healing Touch and/or Energy Medicine Practitioner

Posted by on in Energy Magazine

Originally published in Energy Magazine: The official Publication of the Healing Touch Program April 2011 Issue.

Professional Development for Healing Touch and Energy Medicine Practitioners As our professional careers in energy practice continue to rapidly develop and we become more exposed to mainstream regulations of professionalism, Healing Touch Professional Association (HTPA) is called to continually establish new ways to support you and help you 

b2ap3_thumbnail_Professional_Image_Practitioner_HTP.jpgprotect the practice and career you love. We are committed to providing benefits and tools for your growth and success. We offer this monthly column for your use - personal and/or business. We encourage you to print it and share with your colleagues, students and/or clients. To learn more about HTPA and its many other benefits, please visit www.HTProfessionalAssociation.com

When you, yourself are looking for a professional to provide a personal service, how do you choose them?

Clearly understanding what is important to you will help you know what you need to consider when presenting your services to the public.

If someone doesn’t know you personally, how does your marketing material present you and the services you offer? It is essential to think about your professional image and what image you are presenting to others. According to Harvard Business School professor, Laura Morgan Roberts, “Your professional image is the set of qualities and characteristics that represent perceptions of your competence and character as judged by your key constituents (i.e., clients and colleagues).

Questions you should ask yourself: Does your professional image make you appear trustworthy and competent? Does it convey you as an expert in a particular area? Are your services clearly identified and explained?


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